The Handys began researching alternative health and cleaning products after they found the prescribed medications for their pain and stress were making them feel worse.

Utilizing the natural properties of essential oils, they created an expansive line of homemade products for people and their pets.

The company needed ground-up branding — everything from an identity, packaging, and website, to messaging, social marketing campaigns, and trade show materials — all focused on their mission to provide organic, non-toxic products to their eager local customers.